Apollo.io (OAuth)

apollo.io

Apollo.io is a sales intelligence platform built to help teams discover prospects faster and run cleaner outbound. With account and contact search, enrichment, and data fields that map to real company details, it supports targeted prospecting, better segmentation, and more accurate sales execution across teams. It’s widely used for building lead lists, validating contact data, and maintaining up-to-date account intelligence for outreach and pipeline.

Connecting Apollo.io helps BOBs run end-to-end lead operations with reliable sales data. BOBs can search for the right accounts and contacts, enrich people with up-to-date details, and create or update accounts, contacts, and opportunities so downstream work stays accurate. Instead of manual list building and cleanup, your BOB can continuously prepare prospect data for outreach—matching the right contacts to the right accounts and keeping records consistent.

This is especially valuable for outbound teams that rely on sequences and pipeline hygiene. BOBs can take a target audience brief, generate enriched contact lists, add the right contacts to sequences, and connect prospects to opportunities—reducing bounce risk, improving targeting, and accelerating “from research to outreach” turnaround.

What can BOBs do with Apollo.io (OAuth)?

Perform actions

  • Add Contacts to Sequence
  • Create or Update Account
  • Create or Update Contact
  • Create or Update Opportunity
  • Enrich Person
  • Get Current User
  • Get Opportunity
  • List Metadata
  • Search Accounts
  • Search Contacts