Campaign Monitor
campaignmonitor.comCampaign Monitor helps teams send smart, on-brand email campaigns and reliable transactional messages. With tools for list management, deliverability, and automated handling of subscriber changes, it’s built to keep audiences engaged while reducing bounce and data quality issues. It’s trusted by marketers for audience-first email experiences and performance-focused campaign execution.
Connecting Campaign Monitor helps BOBs take full ownership of customer email communication: they can add and manage subscribers, send smart transactional emails, and keep lists clean by reacting to delivery outcomes. Instead of waiting for manual reporting, BOBs can monitor new subscriber signals, detect when recipients engage, and respond automatically to bounces—keeping your messaging accurate, deliverability healthy, and your audience experience consistent.
This unlocks use cases like automated welcome and lifecycle emails, behavior-based follow-ups after opens, and automatic unsubscribing or suppression actions when delivery fails. BOBs can also coordinate between your CRM and marketing tools so customer data stays aligned and email actions stay responsive to real-world engagement.
What can BOBs do with Campaign Monitor?
Perform actions
- Add Subscriber
- List Client ID Options
- Send Smart Transactional Email
- Unsubscribe
Listen to real-time events
- New Bounce
- New Email Open
- New Subscriber Added