Cutt.ly
cutt.lyCutt.ly is a link management platform for branded short URLs and click tracking. It helps you shorten and customize links, then monitor performance through analytics so you can see what’s working. With reliable click data, it’s commonly used by marketing and growth teams to measure campaigns and quickly iterate on messaging, redirects, and sharing.
Connect Cutt.ly so your BOBs can generate short, branded links for every campaign, then automatically pull click performance data when it matters. BOBs can treat link analytics as real-time signals—surfacing where traffic is coming from, which URLs are performing, and when a campaign needs attention—without manual checking or spreadsheet hunting.
Once click events roll in, BOBs can use that information to trigger downstream actions across your business, such as notifying your team, logging engagement to your CRM, updating campaign performance records, or prompting follow-ups based on link engagement patterns. This enables end-to-end measurement for marketing changes, making it easier to optimize ads, emails, social posts, and landing page links as results come in.
What can BOBs do with Cutt.ly?
Perform actions
- Get URL Analytics
- Shorten URL
- Update Source URL
Listen to real-time events
- New Click