Mastodon

joinmastodon.org
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Mastodon is a decentralized social network built around communities called servers, featuring timelines, hashtags, lists, and rich engagement (boosts, favorites, bookmarks). It’s known for giving creators and organizations more control over moderation and audience experience, while still supporting familiar posting and community interaction patterns.

Connecting Mastodon enables BOBs to both publish and respond inside your social presence. BOBs can schedule and update statuses (including edits and bulk posting) while applying brand-safe engagement actions like boosting, favoriting, bookmarking, pinning, and conversation management. With timeline awareness, BOBs can monitor home, public, list, and hashtag timelines to detect what’s new and decide when to act.

This unlocks end-to-end social operations use cases such as always-on community engagement, faster reaction to relevant posts, consistent content publishing, and organized visibility management (pinning/unpinning and muting/unmuting conversations). BOBs can also follow your targeting strategy by searching Mastodon content and accounts, then taking the appropriate engagement actions as new activity appears.

What can BOBs do with Mastodon?

Perform actions

  • Bookmark Status
  • Boost Status
  • Delete Status
  • Edit Status
  • Favorite Status
  • Get Accounts Following
  • Mute Conversation
  • Perform Search
  • Pin Status to Profile
  • Post Multiple Statuses
  • Post Status
  • Undo Bookmark of a Status
  • Undo Boost of a Status
  • Undo Favorite of a Status
  • Unmute a Conversation
  • Unpin Status from Profile
  • View Hashtag Timeline
  • View Home Timeline
  • View List Timeline
  • View Public Timeline
  • View Single Status

Listen to real-time events

  • New Status
  • New Status Bookmarked
  • New Status Boosted
  • New Status Favorited