UpViral
app.upviral.comUpViral is a platform built for running viral referral, contest, and leaderboard-style marketing campaigns. It helps teams drive participant growth with campaigns, tiers, and incentives, while providing tools to manage participant actions and scoring so rewards stay aligned with real campaign behavior.
Connecting UpViral gives BOBs a reliable “campaign scoring” layer. When participants join or perform qualifying actions in your funnel, BOBs can automatically add the right contact to your campaign and award points—so your leaderboard, tier progression, and incentive logic stays correct as activity changes.
This unlocks end-to-end viral marketing operations: BOBs can handle score updates in response to upstream triggers (like forms, checkouts, or referral events from other tools), reduce spreadsheet work, and ensure rewards are issued based on the latest campaign participation. You get fewer data mismatches, faster campaign pacing, and more trustworthy incentive experiences for participants.
What can BOBs do with UpViral?
Perform actions
- Add Contact
- Add Points
- List Campaign Id Options