WATI
wati.ioWATI is a WhatsApp automation platform built for customer communication at scale. It helps businesses keep contact details accurate, send templated WhatsApp messages, and handle inbound conversations efficiently through automated responses and lead management flows. With WATI, teams can reduce manual follow-ups while maintaining timely, consistent communication across the WhatsApp channel.
When WATI is connected, BOBs can treat WhatsApp as both a contact intelligence channel and an execution channel. They can listen for new inbound messages and new contacts, then update the right customer attributes in real time so your CRM and marketing data stays accurate. From there, BOBs can trigger the right WhatsApp template outreach based on the customer context, timing, and lifecycle stage—without relying on someone to remember to follow up.
This unlocks end-to-end use cases like “respond to every message,” “welcome new leads instantly,” and “keep WhatsApp-based CRM data fresh.” BOBs can coordinate with other tools to understand intent from inbound chats, decide what to send next, and maintain consistent messaging while your team focuses on higher-touch work.
What can BOBs do with WATI?
Perform actions
- Add Contact
- List Contact Id Options
- List Template Name Options
- Send WhatsApp Template Message
- Update Contact Attribute
Listen to real-time events
- New Contact Created
- New Incoming Message
