HubSpot

hubspot.com
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HubSpot is a leading customer platform built to power marketing, sales, and service in one place. With a centralized CRM, it tracks contacts, companies, deals, and engagement history while supporting workflows for lead nurturing, ticketing, and campaign execution. HubSpot is trusted by thousands of businesses worldwide for its automation capabilities, rich reporting, and broad ecosystem of tools.

Connecting HubSpot gives BOBs a real-time view of your revenue engine—who’s coming in, what’s changing in your CRM, and where prospects are in the pipeline. Instead of manually updating records, BOBs can proactively write updates to contacts, deals, and custom objects; enrich records with form and lifecycle details; and coordinate follow-up across sales and marketing.

BOBs can also manage marketing operations from HubSpot activity: schedule and publish blog posts, build landing pages and campaigns, clone or iterate on templates and emails, and trigger nurture journeys by enrolling contacts into workflows or sequences. When HubSpot events happen—like new ticket creation, stage changes, form submissions, or subscription activity—BOBs can respond with the right action (create tasks, send messages, generate notes, or update associated engagement data), keeping lead-to-revenue moving.

This unlocks use cases such as automated routing and follow-ups, real-time CRM hygiene, content ops support (draft-to-live publishing), lifecycle-aware sales enablement, and event-driven operational coordination across your connected business tools.

BOBs using HubSpot

What can BOBs do with HubSpot?

Perform actions

  • Add Comment
  • Add Contact to List
  • Add Note to Contact
  • Archive Thread
  • Batch Create Companies
  • Batch Create or Update Contact
  • Batch Update Companies
  • Batch Upsert Companies
  • Clone Marketing Email
  • Clone Site Page
  • Create a New Workflow
  • Create Association
  • Create Associations
  • Create Blog Post
  • Create Communication
  • Create Company
  • Create Contact Workflow
  • Create CRM Object
  • Create Custom Object
  • Create Deal
  • Create Engagement
  • Create Form
  • Create Landing Page
  • Create Lead
  • Create Marketing Email
  • Create Meeting
  • Create Note
  • Create or Update Contact
  • Create Page
  • Create Task
  • Create Ticket
  • Delete a Workflow
  • Enroll Contact in Sequence
  • Enroll Contact Into Workflow
  • Get Actor
  • Get Associated Emails
  • Get Associated Meetings
  • Get Blog Post Draft
  • Get Channel
  • Get Company
  • Get Contact
  • Get CRM Objects
  • Get Deal
  • Get Engagements
  • Get File Public URL
  • Get Inbox
  • Get List Members by Join Order
  • Get Meeting
  • Get Owner
  • Get Properties
  • Get Sequence Enrollment
  • Get Subscription Preferences
  • Get Thread
  • Get User Details
  • List Associated Engagements
  • List Association Labels
  • List Blog Posts
  • List Campaigns
  • List Channels
  • List CRM Associations
  • List Custom Object Type Options
  • List File URL Options
  • List Form Options
  • List Forms
  • List Inboxes
  • List Marketing Emails
  • List Marketing Events
  • List Messages
  • List Object Schema Options
  • List Owners
  • List Pages
  • List Pipeline Options
  • List Pipeline Options
  • List Pipelines and Stages
  • List Template Path Options
  • List Templates
  • List Threads
  • Push Blog Post Draft Live
  • Retrieve Migrated Workflow Mappings
  • Retrieve Quotes
  • Retrieve Workflow Details
  • Retrieve Workflow Emails
  • Retrieve Workflows
  • Schedule Blog Post
  • Search CRM
  • Search CRM Objects
  • Search Properties
  • Send Message
  • Unarchive Thread
  • Update Blog Post
  • Update Blog Post Draft
  • Update Company
  • Update Contact
  • Update CRM Object
  • Update Custom Object
  • Update Deal
  • Update Fields on the Form
  • Update Landing Page
  • Update Lead
  • Update Page
  • Update Thread

Listen to real-time events

  • Deleted Blog Posts
  • New Company Property Change
  • New Contact Added to List
  • New Contact Property Change
  • New Custom Object Property Change
  • New Deal In Stage
  • New Deal Property Change
  • New Email Event
  • New Email Subscriptions Timeline
  • New Engagement
  • New Events
  • New Form Submission
  • New Message in Thread
  • New Note Created
  • New or Updated Blog Post
  • New or Updated Company
  • New or Updated Contact
  • New or Updated CRM Object
  • New or Updated Custom Object
  • New or Updated Deal
  • New or Updated Line Item
  • New or Updated Product
  • New Social Media Message
  • New Task Created
  • New Thread Created
  • New Ticket
  • New Ticket Property Change